GM Energy AR Table

Augmented reality interactive model

We provided technical direction for a portable augmented reality table created for GM Energy. The experience aligns a digital AR layer precisely with a physical scale model, allowing the brand narrative to move seamlessly between tangible and virtual content.

A key technical priority was stable registration with minimal visible drift. The physical table was also engineered in modular sections for transport, making the installation practical for repeated event deployment without compromising alignment or presentation quality.

Wooden model city and tablet interface on the GM Energy augmented reality table.
GM Energy exhibition stand with a model-city table, tablets and large display screens.
Augmented reality energy controls and a floating phone interface over the GM Energy model city.